Adobe MAX Awards 2008 – Milan

Congratulations to Thomas Joos and Boulevart for winning in the develop category of the European Adobe MAX awards. There was some serious competition but they pulled it off with their “Rock Werchter Mobile Guide” Flash Lite mobile application, ported to the iPhone.

In case you weren’t there, here’s a recording of the develop section of the award show.

The full MAX awards recording will soon be available on


6 thoughts on “Adobe MAX Awards 2008 – Milan

  1. just blogged “Adobe MAX Awards 2008 – Milan” —

  2. Thomas says:

    Thanks for all the support peter! Have fun at the final max day 🙂

  3. Tink says:

    Im confused

    As I understand Flash Lite doesn’t run at all on the iPhone so how could this app have been created with Adobe Flash Lite as it states in the video? Have I missed something?

  4. […] Peter Elst, Thomas won the Adobe 2008 MAX Europe Award in the develop […]

  5. Peter says:

    Tink, there’s information on how they did it on Thomas’ blog ( — they started with a Flash Lite app which was then ported to Java using some beta technology which allowed adding calls to additional APIs like multi-touch etc.

  6. More about the winners of Adobe Max 2008 Europe you can find it this article on flexer (

Comments are closed.

%d bloggers like this: